Social media recruiting for salons is not a new concept but the most popular platforms for successful recruiting have changed. TikTok has become one of the most popular platforms for people looking for inspiration and entertainment, and now it’s also a new way for salon owners to find hairstylists to work for them. If you’re a salon owner looking for new stylists, here are some tips on how start your salon recruiting on TikTok.
TikTok allows users to add hashtags to their videos, which makes it easier to find content related to a specific topic. To find hairstylists on TikTok, you can search for hashtags such as #hairstylist, #haircut, #haircolor, and #salon. You can also search for more specific hashtags related to the type of stylist you’re looking for, such as #balayage, #barber, or #extensions.
Follow @Salonrecruiter on TikTok for valuable recruiting information.
Trending videos on TikTok often feature popular hairstyles or hair color trends, which means they’re likely to be created by hairstylists. By scrolling through the “For You” page or searching for trending videos, you can find hairstylists who are creating content that’s popular with TikTok users.
Once you’ve found hairstylists on TikTok that you’re interested in working with, engage with their content. Leave comments on their videos and follow their account to stay updated on their latest content. You can also reach out to them directly via TikTok’s messaging feature to ask if they’re interested in working with your salon.
Hosting a contest or challenge on TikTok is a great way to find hairstylists who are interested in working with your salon. You can create a challenge that requires participants to create a specific hairstyle or hair color, and then offer the winner a job at your salon. This not only helps you find new stylists, but it also helps to promote your salon on TikTok.
If you’re looking to hire multiple stylists or want to promote your salon to a wider audience, you can also advertise on TikTok. TikTok’s advertising platform allows you to create video ads that appear in the “For You” page, targeted to users based on their interests and location. This is a more targeted and cost-effective way to reach potential stylists than traditional advertising methods.
In conclusion, TikTok is a new way for salon owners to find hairstylists to work for them. By searching for hashtags, engaging with creators, hosting contests, and advertising on TikTok, you can find talented stylists who are looking for new opportunities. So, if you’re a salon owner looking for new talent, it’s time to embrace TikTok and start finding your next hairstylist today.
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